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Polio vaccine poster

Polio vaccine poster

 
 
description

Summary

This 1963 poster featured CDC’s national symbol of public health, the "Wellbee", who was depicted here encouraging the public to receive an oral polio vaccine.
CDC used the Wellbee in its comprehensive marketing campaign that used newspapers, posters, leaflets, radio and television, as well as personal appearances at public health events. Wellbee’s first assignment was to sponsor Sabin Type-II oral polio vaccine campaigns across the United States. Later, Wellbee’s character was incorporated into other health promotion campaigns including diphtheria and tetanus immunizations, hand-washing, physical fitness, and injury prevention. This artifact can be found in the Global Health Odyssey, which is the CDC’s museum featuring many various public health-related artifacts.

date_range

Date

1963
copyright

Copyright info

public domain