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Cigarette card entitled 'between the acts & bravo' of Sarah Jewett, Clara Louise Kellogg and Clara Morris ; Trade cards depicting a moose, girls gathering flowers, boys playing the guitar and fishing.
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Public domain photograph of American trade card, no copyright restrictions image - Picryl description
Clara Morris was an American stage actress who was active during the late 19th and early 20th centuries. Productions: "East Lynne," "Camille," and "The Two Orphans." She also wrote several plays and essays about her experiences as an actress. Despite her success, Clara Morris struggled with alcoholism and financial difficulties throughout her life.
Trade cards were one of the most prevalent forms of advertising in the U.S. from around 1875 to 1900. They had their origin in England in the 1700s with tradesmen advertising their wares. The advent of lithography in the 1870s made it possible to mass-produce them in color. The Philadelphia 1876 Centennial Exhibition sparked the beginning, as many were passed out at that event.
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